Pulse and Flyhawk extend partnership
London Pulse and Flyhawk have today announced a new contract extension that will take their dynamic partnership through to 2026.
The three-year renewal will continue to see the UK’s fastest-growing female team apparel brand continue to design and supply sportswear for London Pulse squads, athletes and fans with an ever-evolving merchandise collection.
Flyhawk, designed for and by netballers has been a true hit with the London Pulse players and fans over the past few seasons with product fits and fabrics catering specifically to the wide range of physiques across top-flight netball.
Sam Bird, CEO on London Pulse commented:
“Working with Flyhawk for the past three years has been a fantastic partnership. Steph is such a creative and professional businesswoman. The whole team at Flyhawk have worked closely with us to ensure we have the best kit for on and off the court and the best fan merchandise in the league! We are delighted to extend the partnership for another 3 years and look forward to working together to drive our sport’s appeal forward even more.”
Flyhawk founder, Steph Essex added:
“Our partnership with London Pulse to date has blazed a trail and set a new standard for apparel and merchandise across the entire Netball Superleague with the most recent ‘Feel the Pulse’ campaign being a particular highlight. We are delighted to continue our working relationship with London Pulse as a flagship partner and have lots of things in store between now and 2026! The London Pulse team are a delight to work with from players to staff and our vision for what Netball could and should look like in the UK at an elite level is very much aligned with Sam Bird and her team, that’s what makes this renewal even more progressive and exciting.”
Speaking to London Pulse Captain, Zara Everitt:
“Everyone in the squad loves playing and training in Flyhawk kit. Knowing that it is designed to meet the needs and demands of our sport completely means that we can concentrate on winning netball! We are proud to wear the best kit in the league and are so excited that the partnership has been renewed. The introduction of more fan apparel this year has also been amazing – it’s a real buzz to see people in our colours in and around London.”
2023 is set to be a hugely anticipated season for London Pulse with an outstanding squad lineup from Jade Clarke, with 200 caps for the England Roses to Funmi Fadoju, netball’s newest talent that has taken the world stage by storm in recent appearances. Off the court, the excitement is just as profound with the club continuing to push boundaries and create opportunities for all netballers and fans across London.